Tuesday, September 20, 2005

SiliconRepublic.com: Ireland's technology news service providing Irish tech news & analysis

SiliconRepublic.com: Ireland's technology news service providing Irish tech news & analysis: "There has been much noise from IT vendors about scaling down their large enterprise systems to meet the needs of small businesses. But can they really deliver the same efficiencies to organisations of less than 100 people? Ask the question of NeedaHotel.com, a hotel reservation company that adopted SAP’s small business platform, and the answer is a resounding yes....

In the past year the company sold more than a million rooms in over 100 countries. Not bad for a company that started in 1994 when entrepreneur Sarah Newman identified the opportunity for an independent Irish company to offer hotel reservations to travel agents through a call centre. With the growth of the internet came other booking channels and the business flourished...
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the company employs 80 people at its Glenageary, Co Dublin, premises. Key to its growth has been an IT system that can accommodate the firms three distribution channels: its NeedaHotel website, the websites of Ryanair.com and Aerlingus.com (both airlines had entered into long-term contracts with the company) and bookings taken through travel agents and tour operators in Ireland, UK and Germany.

Business One records every single sale, explains Keogh, and its driving the business. Before we got it we had to manually input the bookings into our accounts system. Now we just do an import into SAP every day. The integration is fantastic...

“Our company has grown in the past five years from a turnover of €1m to almost €100m but the things we did then are the very same as we do now. Unlike other systems I have experienced, SAP has the right approach — it looks at how a system can grow with you.”
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