:: Travel Weekly - The National Newspaper of the Travel Industry ::
" Kayak.com ventured out of beta mode and launched its travel-search engine today, with Orbitz as a participant and with a presence on CNN.com.
The system offers air and hotel bookings by routing consumers to supplier and agency Web sites. The rental car section, still in development, will display advertisements from car rental companies and agencies.
Kayak.com plans an e-marketing campaign, primarily through Google and Yahoo�s Overture. The campaign, which will not feature banner ads, will start with the purchase of 5,000 keywords in February, ramping up to about 20,000 next month, a spokeswoman said...
Kayak has several revenue streams, but the dominant one is the cost-per-click model in which Kayak gets paid when consumers click on search results and are referred to a booking site, Hafner said.
Kayak gets inventory from
Cendant’s Lodging.com
Soon-to-be acquired Octopustravel.com
American Airlines
Continental
Alaska Airlines
Frontier
JetBlue
Midwest
Northwest
United
US Airways
Hyatt
Fairmont
Marriott
InterContinental
Kimpton
Sol Melia
Wyndham
JetAway.com
OneTravel.com
LastMinuteTravel .com
ReserveTravel.com.
Kayak’s presence on CNN’s Web site comes through a multiyear, affiliate and revenue-share agreement with Travelot two ads on homepage
Hafner said Kayak and AOL are working on building a travel-search site for AOL.
Kayak’s site is designed for PCs only and doesn’t support Apple Macintosh computers
Cendant’s Cheap Tickets site does not work with Kayak"
Flights:
Kayak.com Flight Results
"Prices are for e-tickets and include all taxes & fees. Paper tickets or telephone bookings may incur additional charges."
Hotel search results can be sorted by price or distance from center of place in search, rating or alphabeta.
Kayak: cars just links, no search
