Thursday, December 16, 2004

Yahoo! Adds Traffic Updates To Search

Forbes.com

"Yahoo! will launch a new, locally oriented search intended to offer consumers updated traffic-condition updates from around the U.S...Initially, the service will be integrated into Yahoo's main Web search section as well as on its Yahoo! Local and Yahoo! Maps sections. Plans include adapting the service to work with wireless devices, the company says...

"We've worked with a wide range of information providers," he says. "All the information is taken from the original source and then processed and then presented." Users can search for information relatively simply, by entering the name of the city with the word "traffic" into a general search, which will take them to the relevant traffic map, complete with the live conditions.

Nielsen NetRatings says online map usage has grown 60% during the last two years."

Article details other traffic information services including XM Satellite Radio's and Sirius Satellite Radio .

No comments: