Stats: Number Of Online Travel Bookers Continues To Grow USA TRAVELCOM Report Newsletter
TRAVELCOM Report Newsletter: "Nearly 64 million online travelers--30 percent of the U.S. adult population--used the Internet in the past year to get travel and destination information. Of that group, 44.6 million actually booked at least one travel service or product online in the past year. "
...three-quarters of all online travel planners--booked travel over the Internet in the past year, up nearly six percent from one year ago.
...the number of online bookers doing all their travel booking online continues to grow, with 40 percent now doing so, versus 29 percent a year ago
...Airline tickets are the most frequently purchased item
...notable growth in online travel bookers purchasing travel packages (16% vs. 12%)
...effectivness of email campaigns
...and more
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