Tuesday, October 05, 2004

Yahoo official release for local search engine"DMNews.com | News | Article

DMNews.com | News | Article: "After two months of testing, Yahoo officially released its local search engine...with full eight-week marketing campaign

Yahoo Local combines Web search, maps, business listings and consumer reviews in a search engine connecting consumers with local information".

Extra features:
More data sources, majority from infoUSA
Improved mapping
Search suggestion tool.
A reportedly improved relevance algorithm
Local tab on HP
To be added to search toolbar
Paid search ads from its Overture
No need for a web site:will display hours, address and phone number
"Interactive bus shelters in New York, Los Angeles and San Francisco, which let commuters do local searches on a 42-inch plasma screen and print them out. "

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