Tuesday, August 31, 2004

Expedia Inspirator

Inspirator
Answer these simple questions and we'll show youthe perfect place for your next trip and some greatdeals to get you there!
1. How far do you want to fly?
I don't mind
Take off, touch down
Drink and a snooze
Cross an ocean/continent
Movie marathon

2. How much do you want to spend?
I don't mind
Don't break the bank
Good value for money
Feeling a bit flash

3. What weather are you looking for?
I don't mind
Sun not essential
Nothing too grey
In need of a tan
Scorchio!

4 What do you want from this holiday? (Choose two):

Relaxation
Romance
Sightseeing
Beaches
Active
Shopping
Nightlife
Culture

E-consultancy report extract... (Full report cost £9 or £99 pa sub....)

Expedia forks out on brand campaign UK online travel company Expedia.co.uk has splashed out a reported £12m on a brand campaign, it's biggest yet. The campaign urges people to 'Stop searching and start creating, at Expedia.co.uk.'

The venture seeks to create awareness of Expedia's holiday planning and booking tools. The campaign, created by Clemmow Hornby Inge, uses the tagline 'Create Your Perfect Trip..

2. ...' The venture seeks to create awareness of Expedia's holiday planning and booking tools. The campaign, created by Clemmow Hornby Inge, uses the tagline 'Create Your Perfect Trip,' and will cover all mediums including online sector. The company has also developed a new tool, the Inspirator, which according to Expedia 'guides travellers to help them create their perfect trip in seconds'....

The promo email content

Dear Traveller,
This week we have fabulous trips to hip US cities nestled beside chic European capitals - and to top it all, a selection of entertainment extras to make your holiday a perfect one! What's more the summer of sport is almost upon us with Wimbledon, Euro 2004 and the Olympics to boot ..... will you be savoring every moment, or doing your best to be as far away as possible?

Expedia's new travel tool
If you're sure you want to get away, but not sure where you want to go – let the Expedia Inspirator help you to find your perfect trip. Answer a few simple questions and in moments we will give you a choice of destinations that could be ideal for you, along with some great deals to get you there!


This summer brings the Euro 2004 tournament, Wimbledon, and the Olympics will you be:
Watching all the sport
Avoiding all the sport
Sneaking the odd peak at the sport
(Having problems with this form? Click here for an online version.)
Amazing flight deals which will have you jetting off with loads of spending money to spare...
Palma - Return flight only from £69
Ibiza - Return flight only from £69
Faro - Return flight only from £69
Malaga - Return flight only from £69
Book by 31 May 2004 for travel before 31 Oct 2004.
PragueStanding astride the banks of the River Vltava the city of Prague has it all, the imposing architecure is as breathtaking as it is varied, the nightlife is super cool, and the beer is amongst the cheapest in Europe. When you get hungry then traditional Czech fare includes roasted pork with cabbage, and fruit dumplings - and there are many wonderful restaurants to choose from.Prague - Flight + 3 nights from £154
Prague Hotels
Prague Flights
Prague Guide
Add a Prague Vltava River Lunch Cruise from £16.50 when you book your trip to Prague.
2004 offers a huge range of cultural experiences across Spain. From the "Universal Forum of Cultures" in Barcelona which runs throughout the summer until September 26, to the celebrations marking the centennial year of Salvador DalĂ­, you'll find plenty to keep even the most ardent culture-vulture occupied.

Quoted "from" prices are correct at time 4.00pm on 11th May 2004, but availability cannot be guaranteed and places could be limited.
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© 2004 Expedia Inc. All rights reserved.Photos: Corbis and Getty Images/PhotoDisc

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