eyefortravel.com
"SideStep, is to partner up with Knight Ridder Digital, the online division of Californias second largest newspaper publisher. Through this alliance, SideStep is to power travel search for Knight Ridder Digital's network of 31 newspaper sites, which has a total reach of 9.4 million monthly unique visitors"....piggyback on their branding and brands of existing advertisers to gain audience and increase their credibility.
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