Tuesday, November 23, 2004

eyefortravel.com - Tiscover takes tourism into the mobile era

eyefortravel.com: "Tiscover, global destination system provider, has unveiled Tiscover05, the latest generation system of its online marketing platform, which features one of the world's first tourism content solutions for PDAs and mobile phones...

Through Tiscover05's Tiscover Mobile technology, tourism boards and their local partners can apparently stream information on everything from attraction opening hours to local weather to PDAs and mobiles, thereby maximising interaction with consumers both before they book and during their holiday itself.

Evidently, the new platform also combines state-of-the-art navigation and usability principles to set new speed standards in web-based tourism for both providers and consumers.

Improvements to the Tiscover user extranet introduced by Tiscover05 includes simplified pull-down menus, an 'Occupancy Gaps' page for last-minute availability, and a context-sensitive online help tool.

"Tiscover-powered websites achieved 256 million page views during 2003,” claims Karsten Kärcher, Executive Director of Sales, Marketing and Finance at Tiscover"

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