eyefortravel.com - Travel Distribution News, Events and Analysis: "IBM and e-Travel, the e-commerce business unit of Amadeus, have been chosen by Deutsche Lufthansa AG, one of the world's top airlines, to build and run its new generation Internet portal...IBM and Amadeus e-Travel, together with Lufthansa aim to offer improved service to Lufthansa.com visitors with an intuitive, yet comprehensive booking and faring process.
"The airline will be able to react quickly to market demand at any time, thanks to the built-in flexibility enabled by the new portal," says Dr. Matthias Förster, Global Relationship Partner at IBM Business Consulting Services.
Ian Wheeler, Vice President, Marketing and Managing Director of e-Travel, said "We look forward to working jointly with IBM to provide improved online technology to Lufthansa and their customers. Currently adopted by over 60 airlines, including bmi, Qantas and Air Canada, our proven application service provider (ASP) self-service solutions, including Planitgo Flex Pricer technology allows airlines to improve their conversion and yield levels. Thanks to e-Travel servicing technology, customers are able to rebook online, freeing up call centres and putting the customer in control."
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