eyefortravel.com - Travel Distribution News, Events and Analysis: "Government expects internet to drive UK tourism growth - by Robin Langford
The Department for Culture, Media and Sport (DCMS) has outlined plans to attract more tourists to the UK, highlighting the online travel sector as a key driver for growth. (7/21/2004)
� Print Version
� Send to a Friend
In a new report entitled 'Tomorrows Tourism Today', the government said it aims to grow the UK tourism industry by nearly 25% by 2010, from the current �76bn a year to �100bn a year. The new initiative aims to redress the UK's current 'balance of payments deficit' (UK holidaymakers spending more abroad than foreign counterparts spend here) of �15bn.
The report, published as the joint tourism prospectus of DCMS and the UK tourism industry, outlines key drivers for growth in the UK. It identifies e-Tourism as one of the only pieces of e-Government that generates net income for the UK from abroad, and is able to produce a significant return on investment. "
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment