Ask Jeeves Expands Local Search via Citysearch: "To expand its local search options, Ask Jeeves Inc. on Tuesday partnered with Citysearch for access to its local business listings.
Ask Jeeves over the course of the next month plans to add Citysearch information to its search results, said Jim Lanzone, the company's senior vice president of search properties at Ask Jeeves. Along with listings, Ask Jeeves also will incorporate editorial and user reviews, ratings, and other information on businesses such as hours.
Along with its local-content partnership, Ask Jeeves on Monday expanded its Smart Search features to provide maps and driving directions as well as city guides to about 4,000 cities, Lanzone said.
Yahoo Inc. this week opened a beta of a new Yahoo Local search engine, though company officials were not available to discuss details of it. Google Inc. in March launched a beta site called Google Local, for geographic-specific results.
'What we found was that people really needed more context in the results to their local queries for a business or service,' Lanzone said"
Thursday, August 05, 2004
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