Wednesday, December 15, 2004

Priceline.com's Hotel Service Achieves Milestone

Internet Travel News

"Priceline.com said today that it has sold a total of more than 20 million hotel room nights since launching its first Internet hotel reservation service in October 1998...

In 2005, priceline.com said it will begin integrating its various hotel reservation options so that customers will have a choice - they can pick the exact hotel property they want at specially discounted published prices or, for greater savings, they can use priceline.com's Name Your Own Price option.

Priceline.com's Name Your Own Price hotel service is different from other hotel reservation services. Customers choose the dates, the neighborhood, the star level hotel they want and the price they want to pay. Priceline.com then works to find a hotel willing to sell a room at the customer's desired price. Priceline.com customers using this option are able to save up to 40% or more over the published prices found on other major travel reservation services."

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